Peking University yanyuan enterprise private board will enter linyi

To better organize the female entrepreneurs in our city to deepen the supply-side structural reform and accelerate the transformation of new and new kinetic energy. On June 20, in the afternoon, the city women's federation, municipal women entrepreneurs association invited national development research institute of Beijing university, Peking University together entrepreneurs club experts, held in the municipal women's and children's activity center north linyi women business furniture board, pku to linyi transformation and upgrading of enterprise development. Sun jing, vice President of the municipal women's federation, the President of the municipal women's entrepreneurs association, zhu chengyong, general manager of shandong zhu's food co., LTD., and vice President of the municipal women entrepreneurs association, and more than 20 members of the association.

The private board is a non-thematic private board, chaired by fang yong, secretary-general of the shandong branch of Peking University's yanyuan entrepreneur club. There are four stages.
In the first phase, the theme is identified, and the enterprise will spend two minutes talking about the development of their respective enterprises and the problems faced by them. In the seven questions that are being discussed, how to introduce high-end talents? How to solve the financing problem in a short time? How to solve the operation platform problem? How to bring new vitality to traditional enterprises and enhance brand awareness? How to build a restaurant industry standard franchisee? How to use the Internet to bring yimeng's eldest sister to the whole country? How to improve profit margins on product sales? The participants voted to decide on the topic of this issue: how will the linyi water port industry enhance the enterprise brand, increase the added value of the product, and improve the profit margin?

The second stage is the anatomy of the problem. Water ball and mau, general manager of chardonnay is enterprise development situation and carried on the detailed elaboration, are now facing the problem of participants one by one, are the problems existing in the water ball (advertising, sales staff, the core products, people, research and development team, enterprise culture, sales, profit, etc.) for asking questions.
The third stage is about sharing. Suggestions were made for the future development direction of Bohr
(1) solve the talent problem, hire professional r&d, planning, marketing team, and form a core think tank. 2, understand customer needs, completes the brand design, reduce the brand category, according to the market pricing rather than cost, advantages and disadvantages for sales staff to understand and identify customer group, a variety of ways of publicity, channel sales. 3. Build high-end brand, establish brand image, try private order, limit quantity, sell in limited quantity, drive sales, hunger marketing, and trap marketing. 4. Organize staff training, update the overall concept, improve the quality of employees, and build a high-quality sales team.

The fourth stage, expert advice. Peking University senior corporate advisory management pku Zhao Fang fine teacher, senior marketing experts Qiao Shigang teacher, Bohr bed of linyi and water industry co., LTD. Existing problems and the future enterprise development planning gives professional advice. Consulting experts highly affirmed the first water pol for 18 years in product quality and technology research and development of industry, deep understanding and actively practice national reform of the supply side, fully understand the product quality and new product research and development in the future the core role in market competition, many years of practice of "spirit" devoted to do research, steadfast to do products. But, as the saying goes, "wine is also afraid of deep alley", there is no systematic marketing structures, is one of the largest development bottleneck, water ball company for marketing bottlenecks Zhao Fang fine teacher feed Bohr company opened two flavour "prescription", one is to solve the specific problems, back can be born on the implementation of "western medicine prescription", the second is for the company healthy, rapid and sustainable development of the "prescription of traditional Chinese medicine". Expert group for water ball company high-end product market development lack of power the reality of the specific issues, detailed item by item, implement one by one, the general manager of the shigeru to male chardonnay and answer to dissent, market development model of the system, to ensure that the total return can use, use will be productive. The company has made detailed records and sincerely invited experts and teachers to the company to research and design a more detailed system marketing system.
Attendees strong reactions and feelings of deep, have said the city women's federation as a "home" of women entrepreneurs is well-meaning, in order to ascend is the development of the enterprise "pains", invited Beijing university, early entrepreneurs club is very meaningful and valuable to the private school! I hope to have more opportunities to participate in the courses of Peking University and hold similar activities to escort the development of enterprises!